Month: November 2018

You don’t have to be in business circles long to hear people talk about the importance of knowledge sharing and giving away IP. It’s all too easy to nod along with this advice, hit ‘like’ or ‘share’, and leave it there. After all, no matter how good it sounds, giving away knowledge that was earned through years of hard work, trial and error, can go completely against what feels right. This is especially true for startups on a budget, when every action needs to count. Spending time and money on non monetised content can seem counter-intuitive. Sharing knowledge isn’t just Read more…