Graphic design is very important when it comes to creating an image for your business. It needs to be just right in order to convey the right message to prospective clients. It is also more often used to create a visual brand image of a business, a recognisable design that people will associate with the business whenever they see it. At Krafthaus we want to help our clients with the design aspect of their business.
Graphic design involves various different elements including typography, visual arts and page layout to create a design. Our designers can help you with creating a visual brand for your business or create a website design to improve your website. We bring plenty of experience to the table when talking graphic design and through various methods of creating and combing images, words and symbols can create a visual design that can represent and idea or message for your business.
Branding with Graphic Design
An image can be really powerful, especially if it’s one that people remember and stands out. Branding is an important part of your business, so choosing a graphic designer who can help you create the right image is a crucial part of your business.
With so much competition it’s important that you have a brand that is easily recognisable and stands out from the crowd. You want people to remember your business when they see it, you want the image to bring up positive connection to the business. Our designers can help you create something that will make your brand’s image iconic.
Your logo is just a small part of your brand as a whole but it associates with your brand identity which then associates with your brand. They should cohesively work together to represent what your business is about, and the part of that that we can help with is through graphic design. Whether you just want to gives your website or image an update or come up with something new entirely our designers can work with you to create a brand identity through design that you are happy with. One that your customers will remember.
Graphic Design Melbourne Style
Good graphic design requires great skill, and there are plenty of talented designer’s right here in Melbourne. Melbourne is a city of art and culture, it’s a place filled with inspiration. Whether found in our artistic alleyways or our picturesque countryside scenery, inspiration can be found in all corners of our city.
Melbourne is edgy and cool, and yes can be a little monochromatic at times, but that’s what we love about it. We work with some of the best local talent
Melbourne has to offer, they come with their own styles ready to create something unique. Melbourne is not afraid to stand out from the crowd and this philosophy is shared by the designers who live here. It has a recognisable aesthetic which is translated through Melbourne designers. You often find that designers like to take their inspiration from pretty much anything and then create something new by thinking outside the box about how they can create something that reflects their personality.
Our graphic designers understand the aesthetic and creative culture of Melbourne and translate it through their designs to create something fresh. Melbourne has a mix of city meets country meets the beach. With beautiful natural locations and scenery and the one of a kind artwork that can be found in our city alleyways or various suburbs, Melbourne has a bit of everything and certainly a lot for our designers to take their inspiration from.
Using graphic design for your website
There are different aspects of graphic design and when using it in terms of website design and with your content marketing plan, it might involve numerous different skills. Graphic design can help improve your website in ways that can increase your engagement with customers through visual design and imagery.
The look of your website is extremely important. Of course you want it to look good but the design should also allow for functionality and ease of use. You want the layout to be clean and clear to use so your customers can find the information and various pages they’re looking for. We can help you create a web design that properly portrays your business, our graphic designers will work with you so that you can have input on the design itself.
Through visual communication you can engage with customers in a new way. People are much more likely to retain the memory of an image, so whether you need a designer to help you with your logo or with your website design, Krafthaus can help you create a visual identity for your business.