Krafthaus

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Does design actually matter for online sales?

Does design actually matter for online sales?

I recently bought myself an Amazon Kindle. Now originally I wanted to write a blog on how annoying it was that you can’t buy an Kindle Fire in Australia (yes I know you can get it shipped here using one of those re-direct services and hack it, but it loses most of the functionality I wanted: Netflix, HBO, Google Play, Amazon Prime).

Magazines online, the future, the tablet market

Magazines online, the future, the tablet market

Magazine publishers. The hype, the iPad, the excitement. Was this the device their savior into the online publishing realm? Excitement was in the air, Time Magazine and a lot of the bigger publishers spent big to getting their monthly consumer publications converted into an App, to enter the Apple App store.

Could the switch to mobile devices make Facebook uncool?

Could the switch to mobile devices make Facebook uncool?

If you have watched The Social Network (I watched it twice, mainly for Aaron Sorkin’s snappy writing and Nine Inch Nail’s Oscar winning soundtrack) you may remember the conflict between Mark Zukerberg and co-founder Eduardo Saverin regarding advertising on the site.

So krafthaus, isn’t that some old electronica group?

So krafthaus, isn’t that some old electronica group?

No sorry, that’s kraftwerk and while we are more than a little partial to  some 70s electronica in the office, Kate , Alex and I share more modern tastes, so we are more likely to be listening to some Swedish House Mafia than the boys from Dusseldorf.

The shift toward responsive web design

The shift toward responsive web design

The shift towards adaptive and responsive web design displays is becoming more widespread across the internet, but the majority of websites still only use the centre column of the screen real estate, leaving a blank white space either side of the content area wasting valuable space on the first page. Having more space on the first page enables you to present the user as much key information as possible, without overloading. In this article you will find a few examples of the challenges of using the full screen, and free tools and techniques out there to help you achieve responsive Read more…

Use Pinterest to promote your interest

Use Pinterest to promote your interest

Do you want to promote your brand? It’s well worth thinking about the possibilities of the phenomenon that’s taking the online space by storm – Pinterest. A social photo sharing website where users create and manage theme-based image compilations, Pinterest’s popularity is rapidly growing; it’s just been recorded that ‘Pinterest Drives More Traffic to Blogs Than Twitter‘  (according to third-party measurement data). In February, the company that provided data found that a little less than half (48.81%) of all traffic came from Google, followed by Facebook (6.38%), Yahoo (1.61%), StumbleUpon (1.29%) and Bing (1.21%). Pinterest came in sixth at 1.05%, beating Read more…

Client: RCD Funds

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Startups in Progress

Put simply, we love business and startups.
Below are some Startup ideas out team are working and growing.